ALANA in Red - Ready to Wear
ALANA in Red - Ready to Wear
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ALANA in Red - Ready to Wear
Item Id: 1179
The Alana dress is a full-skirted dress with box pleats. It was inspired by the sophisticated, romantic vintage style aesthetics of the 50's fashion, but is fused with contemporary elements that makes it a pretty modern dress with timeless appeal. The dress design is sweet yet sophisticated.
Price: £495.00 (£412.50 exc VAT)
On sale:
£198.00 (£165.00 exc VAT)
Availability: In Stock

In Stock / Ready to Wear

Choose your size
Sleeve Length
Price: £495.00 (£412.50 exc VAT)
On sale:
£198.00 (£165.00 exc VAT)


Style Advice

The Alana is perfect for the inverted triangle body shape, because the fuller skirt line distracts from the broader shoulder line and creates visual balance between the upper and lower body.

Style Advice for all body shapes
If you would like style advice on which dress would be best for you, please email your question to designer and personal stylist Michaela Jedinak [email protected]



The Alana is perfect for the inverted triangle body shape, because the fuller skirt line distracts from the broader shoulder line and creates visual balance between the upper and lower body.


The open front slash is deep and wide to make it perfect for all bust sizes.

This design has no padded shoulders, so it doesnï¾’t add bulk to the broader frame of an inverted triangle.

The breast darts give the top half a better fit to the body and avoid any bulk and billowing, that could cause unflattering additional volume to the top part.

The defined waistline is a lower mid waistline. The box pleats will start to billow over at the top of the hips creating volume and roundness to this leaner part of the body and creating visually fuller hips.

The box pleats create strong features to the lower part and add additional volume to the lower half, so it balances perfectly with the broader top of the inverted triangle and give them a visually balanced silhouette. These boxy pleats are positioned not only in the front but as well on the side and in the back to give it the shape of a fuller skirt all the way around.


The back neckline is kept to a lower crew neck, so that it avoids any visual attention to the top half.

It has back darts in the back to give it a good fit and avoid any bulk in this part, but also to provide a fitted top half for the full skirt.

The box pleats add here roundness to the bottom and hips area and create a visual balanced body shape on the back.


The Alana can work for the lean column body shape. The high collar neckline is ideal for the lean column to add fullness and roundness to their upper body. And though the full skirt is perfect to add roundness to the hips it might not work due to the lower waistline in the dress. The straightness in the waistline might be too much and lack the needed waist definition in order to show a visually balanced body shape.


The Alana is not recommended for the rectangle body shape. The lower waist will only highlight the boxy middle part and create an unflattering silhouette from where the box pleats start out. Box pleats are not an ideal pattern for a rectangle since it makes them visually even more boxy. It is better to go opposite in pattern like polka dots or floral print to create the illusion of roundness.


The Alana is not ideal for the apple body shape. This dress won't work for the apple body shape. The high placed neckline, which has too much fabric for an apple on the top half. The lower waistline will give an unflattering feature to the fullest part, by highlighting the fullness and creating spillovers . The box pleats that start in the lower part of the waist will not only create a negative fullness to this body part but also create negative attention with expanded pleats in the middle section.


The Alana can work for the pear body shape. The high open slash adds attention to the top half and though the fuller skirt can disguise the bigger hips of the pear, there is a chance that it wonï¾’t work due to the lower waistline. What this means is that the lower waist and the hips might be too close together to have a smooth transition between them. So what can happen is that it will sit on the broader hips and visually widen the bigger lower half. This depends on the height and size of the individual.


The Alana is suitable for the neat hour glass body shape. This 50ï¾’s inspired dress is a beautiful style to show off the perfect proportion of the neat hourglass.


The Alana is not ideal for the full hour glass body shape. The open front neckline is too highly placed for a full hourglass. It would split open or stand up in an unflattering way. The open front feature would look distorted. The full skirt is a good feature for the full hourglass but the lower waistline is not a flattering feature for this body shape since it is not placed on their smallest part, which is the mid waist, to create visual balance. The lower placement of the waist will make it look unbalanced.

Size and Fit

We have provided the measurements of this dress to help you decide which size to buy.

All measurements are in Centimetres.

UK SIZE68101214
US SIZE246810
ITALY SIZE3840424446
FRANCE SIZE3436384042
DENMARK SIZE3234363840
GERMANY SIZE3234363840
Click here to view illustration of customisation options.
Length - Above the Knee97.79899100101
Length - At Knee102.7103104105106
Length - Below the Knee107.7108109110111
Short Sleeve27.427.62828.428.8
3/4 Sleeve40.440.64141.441.8
Bust2.5 cm below underarm81.484899499
Waist20cm below underarm74.477828792
Lower hip40cm below underarm9092.697.6102.6107.6



  • Crew front slash neckline
  • Crew back neckline
  • Box pleat skirt
  • Dart tailoring
  • Above the elbow sleeves
  • Tulip silhouette
  • Low waistline
  • Above the knee hemline
  • 22 inches zip at the centre back
  • Fully lined
  • Italian 96% Wool and 4%Elastane
  • Wool carries the Woolmark trademark
  • Steam and dry clean only
  • Made in the UK

Fabric: 96% Wool 4% Elastane
Lining: 97% Polyester and 3% Spandex 

Fabric: Made in Italy 
Dress: Made in Britain
Care: Dry clean only


Worldwide Delivery

Our delivery and packing charges per order are:

UK by Royal Mail or Collect + £9
Europe by Royal Mail £19
Rest of World by Royal Mail £29

Please note we cannot be responsible for delays due to customs or weather.

Our dresses are custom made to order, delivery within the UK will take 10 days. 12 days within Europe and 15 days to the Rest of the World.

Prices, Duties and Taxes

The total price you pay will be stated at checkout before payment is taken. Prices include UK VAT for all EU-based customers.

*20% VAT is automatically deducted from orders delivered outside Europe.

For orders delivered outside the EU, customers are responsible for paying the Customs and Import Duties. Unfortunately we cannot determine in advance what these fees will be.

In the event that you wish to return any item, please note that import duties and local sales taxes will not be refundable by us.


Returns Policy

We hope that you will love everything from Michaela Jedinak. We understand however that on occasion you may want to exchange an item for a different size or that you may wish to return an order. In summary we offer the following returns policy.
  • Ready to wear 14days;
  • Made to Order 7 days.
  • Customised : No returns available for customised items as they have been made specifically for your requirements. If uncertain you may prefer to make an appointment or buy Ready to Wear or Made to Order first.
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